Episodes

Dec. 15, 2022

How to Best Use Your Book as Powerful Marketing Tool - BM348

Do you want to know how to use your book as a powerful marketing tool? Listen as Ford Saeks, widely recognized as a business growth expert shares essential tools and techniques for non-fiction authors who want to position themselves as …

Episode page
Dec. 8, 2022

How to Best Use the Power of Pins to Help Market Your Book - BM347

In this episode, guest expert, Kate Ahl, founder of Simple Pin Media, offers tools to unleash Pinterest as a branding powerhouse to help market your book. Listen to Kate Ahl share her Pinterest strategy and tactics to ensure compelling connections.

Episode page
Nov. 30, 2022

How to Best Get Good Publicity For Your Book - BM346

Do you ever wonder what you need to do to get good publicity for your book? Listen as PR expert, Tracy Lamourie offers up a truckload of priceless gems to help get the spotlight shining on you, your book, and …

Episode page
Nov. 23, 2022

How to Best Create a Consistent Brand - BM345

Are you challenged with creating a consistent brand? Listen as Mark Herschberg shares the essentials of brand consistency across all platforms.

Episode page
Nov. 16, 2022

How to Best Turn Your Book Into an Online Business - BM344

Do you have a book that you want to turn into an online product or course, but don't know how? Listen as Ellen Finkelstein shares her expertise to help you turn your knowledge into online products so you can help …

Episode page
Nov. 9, 2022

How to Best Use Linkedin to Sell Your Books in Bulk

Do you want to how to use LinkedIn to sell your books in bulk? Listen as Joe Apfelbaum, LinkedIn expert, and certified Google trainer. shares his secret sauce to stay top of mind and build meaningful relationships with key prospects.

Episode page
Nov. 1, 2022

How to Best Make the Impossible Possible - BM342

Have you ever considered how you could achieve the impossible and make it possible? Listen as Steve Sims, founder of the world's leading experiential concierge firm, shares his expertise on how to ignore what everyone else thinks and go for …

Episode page
Oct. 26, 2022

How to Best Use Your Stories to Persuade and Change Minds - BM341

If you want to know how to use your stories to persuade and change minds, this is a "must listen to" episode. Kelly Swanson, master storyteller, international speaker, and bestselling author, shares her secret sauce to help make your boring …

Episode page
Oct. 19, 2022

How to Best Confidently Brag About Yourself - BM340

Do you struggle when it comes to bragging about yourself or your successes? Listen as Dr. Winifred Bragg shares ways to create a strong "brag factor" without sounding obnoxious, so that you and your book can stand out from the …

Episode page
Oct. 12, 2022

How to Best Be a Successful Podcast Guest - BM339

"Do you want to know how to be a successful podcast guest? Listen as Michelle Glogovac shares her wisdom to help you elevate your expert authority status using podcasts and podcast book tours."

Episode page
Oct. 5, 2022

How to Best Gain Attention for Your Book with Storytelling - BM338

Do you want to gain more attention for your book? Listen as storytelling expert, Ralph Peter shares how he hones his storytelling skills to keep his audiences engaged and eager for more.

Episode page
Sept. 28, 2022

How to Best Pivot Your Success With a Life of No Regrets - BM337

Do want to pivot your success into a life of no regrets? Listen as transformation expert, LeeAnn Marie Webster shares her secret sauce to live the life you really want to live versus the one you think you should be …

Episode page
Sept. 21, 2022

How to Best Build Your Confidence as an Expert Authority - BM336

Do you want to build your confidence as an expert authority? Listen as Susan Friedmann, Author Marketing Mentor, and Influencer shares how the "lack of confidence" is an excuse that often stands in the way of authors marketing their books.

Episode page
Sept. 14, 2022

How to Best Write Your Book to Sell Other Business - BM335

Do want to use your expertise to write a book that helps you grow and sell other business? Listen as Business Book Strategist. Cathy Fyock shares her secret sauce to build a relationship between the book content and your message.

Episode page
Sept. 7, 2022

How to Best Deal with Resistance to Share Your Expertise -BM334

Are you looking for a way to overcome any resistance that stands in the way of getting recognized for your expertise? Listen as Dr. Pamela Moss walks you through her ‘secret sauce’ for deep clarity to remove sticky blocks that …

Episode page
Aug. 31, 2022

How to Best Improve Your Book Marketing - BM333

Do you want to know how to best improve your book marketing even if you lack marketing and sales expertise? Listen as Susan Friedmann, the Author Marketing Mentor & Influencer, shares sage advice to increase money-making opportunities with your book.

Episode page
Aug. 24, 2022

How to Best Grow and Attract Media Attention for Your Book - BM332

PR master Lynette Hoy reveals the top three things authors can do to get publicity and promotion for their book, including starting early, consuming media, and finding their niche market.

Episode page
Aug. 17, 2022

How To Best Find Time in Your Day to Market Your Book - BM331

Are you using lack of time as an excuse to not invest in marketing your book? Listen as your host, Susan Friedmann, Author Marketing Mentor, and Influencer shares a few new habits to change your mindset so you can increase …

Episode page
Aug. 10, 2022

How to Best Create Powerful Online Courses that Sell - BM330

In this podcast episode, expert Johnny Beirne shares his insights on how to set up a simple home office studio to deliver amazing online meetings and professional online courses. You will learn how to create an online course that engages …

Episode page
Aug. 3, 2022

How to Best Crush Your Marketing Money-Mindset - BM329

Are you using lack of money as an excuse to not invest in marketing? Listen as your host, Susan Friedmann, Author Marketing Mentor and Influencer shares essential ways to change your marketing mindset.

Episode page
July 21, 2022

How to Best Market and Sell Your Book on Social Media - BM328

Do you feel like you're spinning your wheels when it comes to marketing your book? If you're tired of taking ineffective actions that don't lead to results, this episode is for you. You'll learn how to create a social media …

Episode page
July 20, 2022

How to Best Set Yourself Up for Success on LinkedIn - BM327

If you want to set yourself up for success on LinkedIn, listen to this week's guest expert, Richard Bliss. Richard is a LinkedIn top voices influencer and experienced social media coach who helps his clients become more comfortable with social …

Episode page
July 5, 2022

How to Best Create a Website to Promote Your Book - BM-326

Do you need a book or an author website - or neither? In this week's episode, "How to Create a Website to Promote Your Book" Pua shares the importance of websites to authors and how entrepreneurs and authors should approach …

Episode page
June 29, 2022

How to Best Use Newsletters to Promote Your Business - BM325

Want a powerful marketing tool to promote your services? In this week's powerful episode, "How to Use Newsletters to Promote Your Business," Michael Katz, owner of Blue Penguin Development, shares the benefits of "today's" newsletters and how they far surpass …

Episode page